Pinterest Can Drive Traffic To Your Site

Don't bother me, I'm pinning!

Pinterest Can Drive Traffic To Your Site

I wrote a lengthy blog post about Pinterest and business over at Snow-Consulting.com and if you’re still on the fence about whether to try using Pinterest to market yourself or your company, it might be helpful to you.

We also talked about this during the Snow Storm podcast last week, so if you’re really into learning about marketing and Pinterest, click thru and listen.

If I was trying to make a long story short (me? ha!) I would offer these points and then sign off.

  • Use Pinterest as a display window for your personality and for the personality of your business projects.
  • Don’t even try including affiliate links or linking to something not related to the image. Scammy methods hurt everyone, but mostly you.
  • Inviting images pull people in; the destination should be a relevant landing page on your site. Use the pin description to say why you pinned this image. Provide clues to the relevance if it’s not obvious.
  • Take the time to follow others. When you discover someone with similar taste, follow the people who also follow them! The larger your network, the more pins you’ll see on arrival.
  • Don’t forget the search function and the categories at Pinterest. Seek out pins that might relate to you and your topics.

Follow Me on Pinterest

The Fuss About Pinterest!

Pinterest is the fastest growing social sharing site and marketers are freaking out like the sky is falling! When something new hits the mainstream, marketing pros everywhere start trying to figure out how to make a $$$ by being the first to try it, monetize it and then sell the instructions to others.

Pinterest Fuss In The Marketing Industry

I’m laughing because it’s such a hen party over at Pinterest that the men can’t figure out what to do with it. They pop in and unless it’s a picture of foods or nudes, they’re confused about the appeal.

And Pinterest isn’t intuitive for people when their only interest is finding a billboard to blast their sales spiel. It’s way more about content curation and social sharing, which is the next big survival tool for marketers who intend to last.

We’ll explore the conversation about marketing on Pinterest some more later; for now – follow me on Pinterest! I’m trying to create boards that might tell me who I am and what I value. It’s a self-discovery exercise for now.